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Your brand should match where youโ€™re going, not where youโ€™ve been.

In two weeks,
I rebrand professionals who've outgrown their identity.

In two weeks,
I rebrand professionals who've outgrown their identity.

In two weeks,
I rebrand professionals who've
outgrown their identity.

Trusted by Dan Mall, Becca Farsace, Joey Banks, and others.

work

work

work

Full brand
in two weeks.

Full brand
in two weeks.

Here'showwe'llworktogether.

Here'showwe'llworktogether.

Before anything

Every project starts with a quick call. I listen, ask questions, and make sure I understand what you need. From there, I put together a clear timeline for you to review. Once you're happy, we lock it in with a 50% deposit and get to work.

week one

01 /

Exploration

I start by studying everything. Your brand, your goals, your competitors, your market. I look at what's out there, where the gaps are, and where you need to stand out. From there, I start drafting the first directions.

02 /

Presentation

In a usual branding gig, Iโ€™ll toss around 2-3 identity options that are ready to roll. You'll get a peek at logos, identity proposals, and some brand previews all in one go. Ideally, I share the work with everyone involved at once to capture honest first reactions. You'll also get a PDF for a detailed review.

week two

From direction to done. This is where your brand comes to life.

03 /

Identity Design

Once you pick a direction, I get to work refining it. This usually takes about three days. You might hear from me with a question or two along the way. If you don't, I'm heads down designing.

04 /

Final Presentation

After a couple of days, I present the full picture: your final logo, color palette, font pairing, and examples of your brand in use. There's room for a final feedback round, but usually this is where it all clicks. When you're happy, I send over the final payment link and your brand is ready to go.

05 /

Brand Rollout

Once the brand is approved, I deliver everything: logo files, design assets, and a complete style guide. From here, we can also explore next steps like a website, merch, or digital templates.

Dan Mall on Jonas's work

"Your work is excellent. I'm like: I think you can do work for anyone you want.

"Your work is excellent. I'm like: I think you can do work for anyone you want.

No mystery pricing.

No mystery pricing.

Let's get to work

โ†’

โ†’

2 weeks, start to finish

2 weeks, start to finish

โ†’

โ†’

Strategy included

Strategy included

โ†’

โ†’

1 project at a time

1 project at a time

โ†’

โ†’

One round of revisions built in

One round of revisions built in

โ‚ฌ8.5K (vat excluded)

Your investment
goes a long way

What โ‚ฌ8,500
actually gets you

Your investment
goes a long way

What โ‚ฌ8,500
actually gets you

(and)

Competitor and market research

Competitor and market research

Competitor and market research

(and)

(and)

(and)

3 to 4 concept directions

3 to 4 concept directions

3 to 4 concept directions

(and)

(and)

(and)

Final logo system

Final logo system

Final logo system

(and)

(and)

(and)

Color palette

Color palette

Color palette

(and)

(amd)

(and)

Typography and font pairing

Typography and font pairing

Typography and font pairing

(and)

(and)

(and)

Brand guidelines document

Brand guidelines document

Brand guidelines document

(and)

(and)

(and)

Mockups showing your brand in use

Mockups showing your brand in use

Mockups showing your brand in use

(and)

(and)

One round of revisions

One round of revisions

One round of revisions

Your investment goes
a long way

ยฉ Jonas Leupe

I'd love to hear from you

ยฌ